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Design a product recommendation system for an e-commerce platform that serves personalized product suggestions to hundreds of millions of users. The system must combine collaborative filtering (users who bought X also bought Y), content-based features (product attributes), and real-time behavioral signals (current session clicks) to rank recommendations. Key features: Personalized product recommendations on homepage, PDP, and cart. Two-stage pipeline: candidate generation (1000s) then ranking (top 20).
Users
500M
Products
100M
Interactions/day
10B clicks, 500M purchases
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